£10,000+ in 60 Days: How City Relay Helped a Property Owner Earn While Waiting to Sell a Property
What do you do when you’re waiting to sell a property? One property owner decided to turn the “waiting” into a “profitable” one.
Instead of having an empty property, the owner decided to make the asset work for them while keeping the property in a state of readiness for buyer viewings. A referral led them to a partnership with City Relay, which provided a seamless solution to help them earn over £10,000 in two months while maintaining the property in an optimal and staged condition for future viewings.
Challenge:
Before partnering with City Relay, the property owner had struggled with several issues.
- Insufficient property management service that left the owner responsible for changing the linens and replenishing amenities.
- Balancing short-term letting with viewings so the property continues to generate income while remaining available for potential buyers to view.
- Maintaining property appeal so the property maintains its prime condition so it’s always market-ready while being used as a short-term rental.
Solution:
After receiving a referral, the property owner contacted City Relay. We initially offered a comprehensive property management solution that included the following:
- End-to-end property management that eliminates stress for property owners. This included services such as property listing, guest communication, check-ins and check-outs, maintenance, and housekeeping (e.g., linen changes, replenishment of amenities, etc.)
- Short-term letting strategy during the first two months that aligned with the owner’s selling timeline.
- In-house cleaning and maintenance to ensure the property is always re-staged and visually appealing for buyer viewings and guest bookings.
- High-quality marketing materials from the onboarding process (e.g., professional photos and descriptions) that can be used to market the property as both a short-term rental and an asset for sale.
Results:
As a result of this partnership, the property owner enjoyed several wins:
- £10,000+ rental income within 2 months of partnering with City Relay
- Hassle-free management where City Relay handled all operational tasks, giving the owner a hands-off experience
- Market-ready property that’s always staged for buyer viewings, making the turnover a seamless process
Earn While Keeping Your Property Market-Ready
Partnering with City Relay demonstrates the power of strategic property management in enhancing property profitability while keeping it primed and ready for buyer viewings.
By using short-term letting and taking advantage of City Relay’s in-house housekeeping, the owner maximised revenue while keeping their property staged so it’s in market-ready condition. The regular cleaning and maintenance between bookings kept the property visually appealing, making it easy for them to attract the right buyer for the property for sale.
Are you a property owner waiting to sell a property? Don’t leave your property empty while you wait. Let City Relay help turn it into a profitable asset.
