Securing Long-Term Income Through Flexible Letting and Property Management Expertise
A referred property owner initially wanted to pursue corporate letting to maximise rental income. However, after evaluating their fully furnished property, City Relay saw greater potential to earn through flexible letting, specifically mid and long-term letting.
Find out how City Relay’s tailored approach led to a profitable outcome for the client.
Challenge:
Before coming to City Relay, the property owner faced challenges in finding the right tenant. They also lacked the time, resources and expertise to maximise their property’s income potential.
A referral introduced them to City Relay, which brought a strong network and a proven track record of handling tenant sourcing and overall property management. During the initial consultation, the property owner expressed their preference for corporate letting. However, after analysing their fully furnished property, City Relay introduced the potential to earn through mid- and long-term letting.
Solution:
City Relay wasted no time in transforming the client’s 1-bedroom property to increase its chances of succeeding in the mid or long-term letting market.
The following solutions played a role in achieving profitable results:
- Extensive Network: By tapping into an extensive corporate network and marketing through various letting platforms (e.g. Zoopla), City Relay maximised the property’s visibility and reached a wider pool of potential tenants.
- Market Knowledge: Seeing the potential of the property, it was strategically marketed as an appealing turnkey solution for both corporate clients and long-term tenants.
- Trustworthy Reputation: With City Relay’s 4.8 Trustpilot rating, potential tenants found the property to be trustworthy and credible – adding value in attracting reliable, long-term occupants.
Results:
The partnership between City Relay resulted in a long-term lease agreement that yielded the following benefits:
- A guaranteed occupancy of 730 nights
- A total rental income of £91,200
- A steady income stream for 24 months
Conclusion:
Partnering with City Relay allowed the client to achieve a profitable outcome with minimal hassle. This proved the value of a flexible letting strategy and property management expertise.
City Relay’s proficiency in the property market, network connections, and trustworthy reputation became powerful combinations that increased a property’s performance and profitability.
If you’re looking for tailored solutions and long-term rental income for your property, contact City Relay. We can help maximise your property’s potential and secure consistent rental income.
