Autumn … The leaves are falling from the trees and so are the bookings… The days get shorter and so does your bank account… Wait but… you’re in London!! The bookings should be booming! Here are 5 reasons why you should put your flat to work now.

#1 Autumn isn’t a Low Season in London

Have you ever seen someone going to London to enjoy the sun? No, because there is no such thing as sunlight in this city. However, London is the most overnight visited city in Europe (more than Paris) and the second in the world. People will always book an Airbnb, whether the weather is bad or very bad. And don’t forget that the best Halloween happens in London. This will surely draw a lot of tourists to your Airbnb.  What’s more, Brexit brought tourism to an all-time high. You can check our latest industry blog post about this here:

• Why is the Brexit good for your Airbnb?

#2 Autumn’s Bizcation

I know what you’re thinking: what is Bizcation?! Biz+cation, get it? It refers to business travellers who choose to extend their business schedule to accommodate a personal vacation to visit the city. Indeed, Airbnb is surfing this new wave of bookings and guess what? Autumn is still the perfect season for that. More than 250,000 companies now use Airbnb and it keeps increasing every day. Don’t only rely on families to book your flat. There’s a huge market of business travellers that are looking for accommodations for their Bizcation. Find out how you can attract this market through our feature article:

• How to attract Business Travelers?

#3 Fewer competitors

Fewer people go away during Autumn. That means fewer vacant properties are listed for short-term letting. This leaves travellers with fewer accommodation options. You can take advantage of this by making your flat available on Airbnb. Boost your marketing efforts and double-check your profile so it will appear on more searches. Improve your Airbnb ranking so visibility is higher.

#4 You can always draw more bookings with a few tips

There are strategies that you can implement to maximise bookings despite the “low season.” Do your research so your rental profits and occupancy rates won’t be affected by the slow season. Do discounts, offer freebies, etc. These are just a few of what you can do. Check our latest tips on how to get maximum bookings:

• How do you survive the low season?

# 4 Prepare for Christmas

Christmas is one of the highest seasons of the year – right after July. You will probably be away decorating your Christmas tree with your family so take advantage of the Autumn season to prep your Airbnb. Improve it to boost visibility and make sure your listing is high in the search results. Post more photos on your social media to attract more travellers. Highlight the 5-star reviews you got – specifically those that were given after guests stayed during previous holidays.

Autumn is also the best season to get on board with our services very fast. We can take care of everything from listing your properties to housekeeping. Becoming a host is quick and easy, simply click the button below and fill out your details to view your property’s earning potential!